Here I have created a mood board of the different mastheads that music magazines have used. This will help me when it comes to me choosing the font for my own masthead as I can see what has been successful.
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MUSIC MAGAZINE MASTHEAD'S |
This is a selection of music magazine fonts I have collected, and it clearly shows that fonts used on music magazines are very clear for users to read therefore we do not see cursive fonts.
Exceptions to this would be 'BBC Music', 'Modzik', 'Choir & Organ' as they are serif, yet they are easy to read due to the colours and spacing between the letters. They appear more handwritten which appeals more to their target audience. Those fonts were chosen due to the genre of music that they represent, as it suits their house style. and therefore another reason why they appeal to their target.
The other magazines such as 'Mojo', 'NME' and 'Vibe' have used block capitals, which is a common theme throughout as they are more modern and casual, which is an aesthetic that appeals to their target market, perhaps due to age. Also, as they look modern the target audience will be naturally more drawn to it, and therefore makes them more recognisable and helps establish the brand that they wish to portray.
The main colours used on the mastheads were black, white and red which connotes power, professional and danger. These 3 colour may emphasise what type of magazine they are for example 'Rollingstone' is deep red which makes me think their magazines of having rebellious, crazy and talented artists on the front cover.
Another example is 'Vibe' using the colour black which makes me associate with the words; death, evil, dark, mystery. This makes me think black almost gives the vibes of fear and unknown.
Lastly I want to analyse 'Prog' as it's not a magazine you would see generally. This is mainly because of its unique font that gives a quirky vibe. This also tells me that the audience this appeals to enjoys unconventional artists and stories. The bizarre font connotes to hippy and odd causing the magazine to stand out to viewers. The colours of white and a black background emphasise the unusual wording of 'Prog'. I personally would not choose this as its too funky for my liking.